MAM - Maestro d’Arte e Mestiere rewards Masters of arts and crafts who stand out for their know-how. The project encompasses also 10 special acknowledgements for institutions and/or people who have distinguished themselves in the promotion, protection and dissemination of craftsmanship at different levels:
- The rule of talent: intended for private and public schools of high craftsmanship;
- Heritage: intended for Museums or Collections open to the public and dedicated in whole or in part to high craftsmanship;
- Enterprises of the Métiers d’Art: intended for craft enterprises, that carry out manual processings as part of their production; which promote internal or external training activities in the field of arts and crafts;
- Communication for the Métiers d’Art: intended for the press, journalists, media and communicators who have distinguished themselves in the dissemination of arts and crafts;
- Institutions for the Métiers d’Art: intended for public and private organizations that have distinguished themselves in the protection and promotion of the Métiers d’Art.